Cirrus now Apple's poodle
Posted 1st August 2012 at 04:53 AM by abraxalito
Cirrus (familiar to us in the audio world as a major ADC/DAC and codec supplier, formerly Crystal Semiconductor) has engineered itself into a tight corner by having over half its sales come from Apple - but its not permitted to mention its largest customer by name due to Apple's draconian NDA.
I wouldn't say things are looking very bright for Cirrus - to be that dependent on one single customer who is that much more powerful than you and a known corporate bully strikes me as poor strategic thinking.
Apple captive Cirrus gagged
I wouldn't say things are looking very bright for Cirrus - to be that dependent on one single customer who is that much more powerful than you and a known corporate bully strikes me as poor strategic thinking.
Apple captive Cirrus gagged
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Comments
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I'm sure cirrus is crying all the way to the bank. Bad is apple switching off of their hardware.
Posted 1st August 2012 at 01:51 PM by lowmagnet -
Posted 26th August 2012 at 11:31 PM by john65b