QCC5125 and QCC3034\QCC3031 programming

Hello, ive buyed a QCC3034 CSR8645 and have a question about pairing name. Is it possible to change the name over usb or it is absolutly necessary to buy a spi usb programmer?

IMG_9839.jpeg
 
Hello everyone,
I tried building a firmware in MDE, but I have encountered this problem:
Error: csr.dev.tools.flash_image_builder.CapacityError: Image for section ro_fs with size 614988 exceeds section's capacity of 327680.
Can someone help me reduce the file size to 327680?
I am new to MDE, I don't know how to program, and I can't find any tutorials online.
Thanks in advance.