Damn, damn, damn I missed the sale, free postage if you bought 4 ... :(

..it builds on the previous Super Burn-In we offered but brings significantly greater levels of improvement.

Unlike the previous process which had two levels (Super Burn-In™ and Super Burn-In Plus™ which were applied to power cables), Process Q only has one main level that can be applied to most power cables, interconnects and speaker cables, either at the time of manufacture or as a 'retro-process'.

In terms of performance, our listening tests show to us that Process Q far exceeds even the level of Super Burn-In Plus.

Sounds great!
 
One has to be careful about what is a scam and what is offered by a sincere (perhaps self delusional) vendor and those who understand the market and are intentionally selling products that are not based on reality.

While I may doubt the need for many of these products, I can understand how for example changing a power cord may result in a change in actual sound reproduction.

I did see one fellow change amplifier power cords for switching power supply amplifiers from a normal supplied 16 gauge cord to an audiophile power cord that was twice the physical size. Of course the difference in size was not in the conductors but in the insulation! With a switching power supply I would expect no difference with pretty much any power cord change. The fellow did claim to also have magic ears. So a valid question would be was the cord swap deception or as I suspect just idiocy!